{"id":151,"date":"2019-02-20T12:54:52","date_gmt":"2019-02-20T17:54:52","guid":{"rendered":"http:\/\/ericmurray.info\/?p=151"},"modified":"2019-02-20T12:57:25","modified_gmt":"2019-02-20T17:57:25","slug":"electrix-meyer-partnership-ad","status":"publish","type":"post","link":"https:\/\/ericmurray.info\/index.php\/2019\/02\/20\/electrix-meyer-partnership-ad\/","title":{"rendered":"Electrix &#038; Meyer Partnership Ad"},"content":{"rendered":"\n<p>The ad was created as part of the campaign to announce the partnership between Electrix Illumination and Meyer Lighting.  <\/p>\n\n\n\n<p>Electrix, specializing in indoor fixtures, had recently launched  a new &#8220;mini cove&#8221; solution and the very small size of Meyer&#8217;s outdoor luminaires was the key feature we would market.  I decided to be edgy and go with a tagline we had been playing with, &#8220;Small package, Powerful performance.&#8221;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"643\" height=\"832\" src=\"https:\/\/ericmurray.info\/wp-content\/uploads\/2019\/02\/electrix-meyer-ad.jpg\" alt=\"\" class=\"wp-image-153\" srcset=\"https:\/\/ericmurray.info\/wp-content\/uploads\/2019\/02\/electrix-meyer-ad.jpg 643w, https:\/\/ericmurray.info\/wp-content\/uploads\/2019\/02\/electrix-meyer-ad-232x300.jpg 232w\" sizes=\"(max-width: 643px) 100vw, 643px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>The ad was created as part of the campaign to announce the partnership between Electrix Illumination and Meyer Lighting. Electrix, specializing in indoor fixtures, had recently launched a new &#8220;mini cove&#8221; solution and the very small size of Meyer&#8217;s outdoor luminaires was the key feature we would market. I decided to be edgy and go&hellip;<\/p>\n","protected":false},"author":1,"featured_media":152,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[3],"tags":[16,28,18,29],"acf":[],"_links":{"self":[{"href":"https:\/\/ericmurray.info\/index.php\/wp-json\/wp\/v2\/posts\/151"}],"collection":[{"href":"https:\/\/ericmurray.info\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ericmurray.info\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ericmurray.info\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ericmurray.info\/index.php\/wp-json\/wp\/v2\/comments?post=151"}],"version-history":[{"count":1,"href":"https:\/\/ericmurray.info\/index.php\/wp-json\/wp\/v2\/posts\/151\/revisions"}],"predecessor-version":[{"id":154,"href":"https:\/\/ericmurray.info\/index.php\/wp-json\/wp\/v2\/posts\/151\/revisions\/154"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ericmurray.info\/index.php\/wp-json\/wp\/v2\/media\/152"}],"wp:attachment":[{"href":"https:\/\/ericmurray.info\/index.php\/wp-json\/wp\/v2\/media?parent=151"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ericmurray.info\/index.php\/wp-json\/wp\/v2\/categories?post=151"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ericmurray.info\/index.php\/wp-json\/wp\/v2\/tags?post=151"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}