Category / Electrix Illumination
Multi-channel branding, web, sales tools, content and collateral, for an established architectural lighting manufacturer located in New Haven, Connecticut.
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Meyer Look Book Landing Page
The Look Book Landing Page was built as part of the inbound marketing campaign to launch the Electrix Illumination / Meyer Lighting partnership to create qualified leads for the sales team to…
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Meyer Look Book
The Meyer Look Book was designed to be the principle sales collateral to introduce the Meyer product line to the United States market. Nearly all of the assets inside of the book…
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Electrix & Meyer Partnership Ad
The ad was created as part of the campaign to announce the partnership between Electrix Illumination and Meyer Lighting. Electrix, specializing in indoor fixtures, had recently launched a new “mini cove” solution…
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LumiLedge Cove Sample Case
The LumiLedge Cove Sample Case was developed to show the ease of install and versatility of Electrix’s prefab cove forms. The case needed to be light enough for a salesperson to easily…
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MagneConnect Ad
Full page print ad developed with the Response Agency for the MagneConnect product launch. The ad ran in Architectural Record and Architect magazines. The ad won an AIA Advertising Excellence Award for…
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2018 Electrix Project Book
The 2018 Project Book was designed to act as a physical resume of Electrix’s major projects. Following the company reorganization it was critical to communicate continued relevancy after a long period of…
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2019 Electrix Project Book
The 2019 Project Book is a substantial revamp of the 2018 book: incorporating more high profile projects and showing the capability of the full range of Electrix’s luminaire solutions. 2019 Electrix Project…
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